Best Industry Contribution
Five Days with the Mouse to be a Better Event Planner
Michael Kloss, CSEP, Author
The book "Five Days with the Mouse to be a Better Event Planner" takes a deep dive into aspects of professional event planning through lessons observed at Walt Disney World. From immersive environments and compelling storytelling to expectation management, accessibility, environmental stewardship, and safety, this book connects Imagineering feats to everyday events. Includes special reflections on the impact of COVID-19 on the events industry.
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